When businesses plan their advertising and marketing strategies for the year ahead, using trending channels takes precedence over the traditional ones. Staying ahead of the curve allows brands to have a differential advantage over their direct competitors when they appeal to mass markets through social media platforms, responsive websites and mobile applications. And “old school” banner advertisements, pamphlets and flag printing are usually given less priority.
But these channels should not be dismissed as ineffective, as they still can be quite impactful in today’s world.
These are four ways promotional flags can add value to different businesses and events.
Draws In Passerby’s At Car Dealerships
Promotional flags are often seen placed outside dealerships, and they are still used in the industry because they work. They instantly grab the attention of passersby, quickly conveying the specific campaign or car model being offered.
Support Real Estate Agents
The real estate industry makes use of promotional flags to generate interest from prospective buyers. These flags are generally located near the entrances of houses on sale or outside developments, almost leading prospects inside. It communicates which agency is involved and their contact details and helps consumers easily recall who to reach out to if they would like more information later on.
Reach Fast-Food Customers Quickly
Many fast food outlets advertise their brand on promotional flags because it instantly catches the eye of consumers and can persuade them to drive through for a quick meal. The reason why these specific businesses still rely on traditional channels such as this to attract customers is that they can reach customers with minimal effort. People driving by or walking past can catch a glimpse of a flag and make an instantaneous decision.
Bring Attention To Races
Sporting events are an ideal opportunity to bring attention to the specific race and sponsoring brands. They can be useful in mapping out a course, directing racers and keeping spectators out of the way. Food and beverage businesses can also advertise their products at stands around the event.
We believe that flag printing for companies assists greatly in advertising efforts because of the greater ROI (Return Of Investment) rate. It has realised results in improving brand reach and raising awareness. Flag printing prices are also some of the most affordable traditional marketing mediums. Chat to us at Adway to learn more about our flag printing for sale in Johanesburg, Durban and beyond.